The GUARDIAN editor thought nothing could make the cramped seating on last week’s United Airlines flight more painful until he looked at the seat back magazine with pictures of Team Dave’s leader Dave Bieter and the sights of the city.
Our taxes were used–in part–to pay the estimated $700,000 to publish the puff piece which was orchestrated by the local Chamber of Commerce. The Chamber will get a $30,000 payback when Team Dave performs his annual “live aid state of the city speech” for businessmen Thursday.
Last year when the Daily Paper dared accurately report the downside of the mayor’s “accomplishments,” editors and staff got nasty calls from Team Dave. Look for a more tempered story this year, probably with less prominent display.
Team Dave, the Chamber nor anyone else has acted on a year old GUARDIAN idea that needs some immediate attention–tourist related signs. We have included samples from Cleveland and Columbus.
There are just a few official highway directional signs aiming motorists to key points like the airport, but nothing telling them they are headed the right direction along the way.
It makes no sense to spend more than half a million dollars to attract people to the city, but leave them to roam aimlessly around with no signs to guide them. Says a lot for the mentality of those who strive to attract visitors.
We need signs throughout the city at every major intersection to make our City of Trees “user friendly.”
The Visitors Bureau is the logical agency to occupy the Depot and keep it open, provide decent signs around the city and generally promote the travel industry–without building a convention center. Better to invest the money from Team Dave’s Chamber gig in signs instead of for the special interest lobbying efforts of business.
Visitors and residents alike would benefit from signs directing motorists to attractions like the Historical Museum, Art Gallery, Zoo, Old Pen and Botanical Gardens, Golf Courses, The Depot, The Grove and Qwest Arena, Fairgrounds, Airport, Birds of Prey Center, Fish & Game M-K Nature Center, Lucky Peak, Hyde Park, BSU, Capitol Building,Table Rock (more on that later) and the list goes on.
With intermittent streets, the natural obstacles of the bench and the river, Boise is a tough place to navigate if you are a stranger. Good signs would go a long way toward stress reduction and increased visitor satisfaction.
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